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Today’s headlines

Social networks
Burger King, The Gap, Starbucks drive sales via mobile social network

Burger King, The Gap, Starbucks and Universal Music Group are driving sales via the new Loopt Star mobile social networking rewards game.

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Database/CRM
Mercedes-Benz Financial expands mobile strategy to showroom floor

Mercedes-Benz Financial has extended its mobile strategy to the showroom floor.

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Payments
US mobile payments adoption at tipping point: new Obopay president

Mobile payments have reached a tipping point in terms of consumer adoption in the U.S., according to Obopay’s new president.

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News Briefs
MasterCard-approved mobile payment sticker debuts – News briefs

Todays news briefs – MasterCard-approved mobile payment sticker debuts; Magento and Zoovy power mobile commerce platforms.

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Classic Guides
Mobile Commerce Daily’s Classic Guide to Mobile Commerce

Targeting retailers, mobile marketers and service providers, Mobile Commerce Daily’s Classic Guide to Mobile Commerce offers best-practices, insight and analysis on the next frontier of retail.

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