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Today’s headlines

Merchandising Target turns college-bound shoppers’ smartphones into virtual interior designer
Target has launched a new mobile tool that acts as an interior designer for college-bound shoppers, linking with their social media profiles to provide a personalized and interactive selection of merchandise. Entire article
Research Mobile POS to quadruple reach as it grows beyond micro merchants: report
The installed base for mobile point-of-sale is growing at a compound annual growth rate of 32 percent as the technology extends its reach into businesses, big and small, across a variety of industries and geographies, according to a new report from 451 Research.
Entire article
Advertising Mobile Marketing Summit New York Sept. 16: Mondelez, Citi, Pep Boys, UNICEF, Forbes, AccuWeather, Washington Post, Finish Line
How are Mondelez International, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Finish Line, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi, Urban Airship and Swrve tackling mobile for the holidays? Register for the 6th Annual Mobile Marketing Summit Sept. 16 in New York to find out from senior brand, retailer, agency and media executives speaking at the exclusive summit. Entire article
Payments Samsung Pay moves to Europe, furthering mobile payments
A MasterCard and Samsung partnership will expand Samsung Pay to Europe, further securing the role of each within mobile payments and advancing adoption by retailers and consumers. Entire article
Applications Uber, StubHub find symbiotic relationship between mobile tickets, ride-sharing
Ride-sharing application Uber is partnering with StubHub to help users organize all aspects of their night out by enabling them to order a ride after purchasing tickets for an event, all from a smartphone. Entire article
Content Mobile Minutes: YouTube stars; Samsung’s smartphone demand; Uber’s financial play; Line targets Asia
Today in mobile marketing – YouTube stars go on tour betting social media can sell tickets; Samsung misjudged demand for its flagship smartphone; Uber launches car leasing unit, makes entry into financial services; Messaging app Line CEO: Asia is main battlefield. Entire article
Content Brands must decode branded emojis or risk getting left behind – Mobile Marketer
Mobile Marketer today – Brands must decode branded emojis or risk getting left behind; Express recruits Snapchat to drive job applications among millennials. Entire article
Advertising Future automotive sales to be driven by digital retail tactics: report – Luxury Daily
Luxury Daily today – Future automotive sales to be driven by digital retail tactics: report; Chloé speaks to cultural zeitgeist with friendship centered campaign. Entire article
Marketing Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
Columns How mobile payments will help us become more mobile
Research shows that cash is not dead, but nearly one in five consumers expect to use digital currencies on a weekly basis by 2020. Entire article
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