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Today’s headlines

JCPenney to replace cash registers with mobile checkout devices by 2013

Department store chain JCPenney is significantly growing its mobile-first strategy with a new initiative that will get rid of the company’s traditional checkout method and replace it with mobile checkout devices and self-pay kiosks.

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Mobile Marketing Summit New York Sept. 13: Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital

Registration is open for the Mobile Marketing Summit: Holiday Focus 2012 conference Thursday, Sept. 13 with speakers from Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital. Must-attend New York event for brands, marketers, retailers, agencies and publishers.

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Multichannel retail support
Supermarkets add mobile to the shopping list

Grocery shopping seems like a great fit for mobile because it enables consumers to always have a shopping list and coupons handy on their smartphones. However, while supermarkets have moved slowly into mobile so far, there are signs this is beginning to change.

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NFC payments to reach $180B by 2017: study

Near field communication is slated to gain some traction over the next five years, according to a new study from Juniper Research.

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Egencia streamlines corporate hotel booking through mobile tools

Expedia-owned travel management company Egencia has revamped its mobile applications and site to let clients book hotels reservations from their handsets.

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Top 10 do’s and don’ts of mobile marketing – Mobile Marketer

Mobile Marketer today – Top 10 do’s and don’ts of mobile marketing; 53pc of mobile purchasers cite TV as an influence: report.

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Omega unleashes mobile, multichannel efforts to leverage Olympics partnership – Luxury Daily

Luxury Daily today – Omega unleashes mobile, multichannel efforts to leverage Olympics partnership; Armani taps Instagram to promote brand lifestyle.

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Code maintenance and data-syncing of distributed apps still massively inefficient

The hopes and enthusiasm once felt for the PC as it permeated workplaces and homes mirror today’s hopes and enthusiasms for the mobile device as it effectively distributes computer power to the next level of masses.

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