ShopRite to integrate mobile into Price Plus loyalty program
By Giselle Tsirulnik
ShopRite loyalists in the next few weeks will be able to update their loyalty cards with the grocery chain’s coupons right from their iPhone or Android-enabled phones.
Banks should use mobile to improve debit program profitability: study
By Rimma Kats
Mobile provides banks with opportunities to improve the profitability of debit programs, yet many are missing out.
App developer shopkick gets $15M in funding
By Dan Butcher
App developer shopkick raised $15 million in Series B financing led by Greylock Partners, a sign that the mobile medium is becoming a priority for retailers.
Patelco Credit Union launches person-to-person mobile payments
Patelco Credit Union has launched person-to-person mobile payments and integrated the service into its mobile banking platform.
Elite Gudz, Apalon drive in-app donations for National Wildlife Federation
Elite Gudz and Apalon released the Plug the BP Oil Spill iPhone application which enables in-app donations to National Wildlife Federation.
Holiday conference: Mobile Marketing Summit Sept. 2
By Staff reports
How will Kenneth Cole, Kraft, Steve Madden and Waterford Wedgwood Royal Doulton tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.
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