RSS | Advertise with us | Also known as Mcommerce Daily | Follow us on TwitterFollow us on Twitter July 13, 2010

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Today’s headlines

Multichannel retail support
Mcommerce critical for retailers’ back-to-school business

Retailers should be making full use of mobile commerce tools to drive their back-to-school promotions, according to a Sears executive.

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Multichannel retail support
Coldwater Creek aims for multichannel shopping experience with mcommerce site

Retailer Coldwater Creek is letting iPhone and Android users shop directly from its new mobile-optimized site as part of the company’s multichannel shopping strategy.

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Merchants should use mobile to find out about target consumers: study

The mobile medium offers various channels that are ideal for collecting information about merchants’ and marketers’ target consumers, including applications.

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Luxury shopping app drives foot-traffic to haute couture boutiques

New York shoppers looking for the best in fashion and design can now download a premium iPhone application launched by fashion insider Abbey Samet.

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Holiday conference: Mobile Marketing Summit Sept. 2

How will Kenneth Cole, Kraft, Steve Madden and Waterford Wedgwood Royal Doulton tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.

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