RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter January 16, 2015
 Please click here to register now!
Read more on mobilecommercedaily.com | Jobs | Blog
Subscribe to email newsletter   
HEADLINES SPONSOR

Today’s headlines

Research Deloitte exec says focusing on mobile conversions sends retailers down wrong path …
NEW YORK – A Deloitte executive at Mobile Marketer’s Mobile FirstLook: Strategy 2015 conference said that mobile commerce’s impact is actually bigger than perceived. Entire article
Advertising … Or, maybe not: Identifying mcommerce conversion rates a must in 2015, experts say
NEW YORK – Marketing executives at Mobile Marketer’s Mobile FirstLook: Strategy 2015 conference urged mcommerce players to provide utility, value and frictionless experiences as mobile payments are not yet in a position to overtake credit card or cash solutions. Entire article
Messaging BIA/Kelsey analyst: Search’s evolution towards push, app-based discovery evident with Google Now
An analyst at Mobile Marketer’s Mobile FirstLook: Strategy 2015 conference said he expects Google Now to step up its use of targeted push notifications as search becomes more mobile application- and discovery-based to meet consumer demands for faster, more personal service. Entire article
Social networks Twitter advises marketers to anticipate spontaneous moments on social media
NEW YORK – A Twitter executive at Mobile Marketer’s FirstLook: Strategy 2015 conference said that brands should be equipped to anticipate spontaneous moments on social media related to live events so that they can capitalize on them and create a buzzworthy yet authentic connection with consumers. Entire article
Content Mobile Minutes: Facebook at Work launches; BlackBerry shares dip; Chinese smartphones sales; Adobe’s Lightroom app
Today in mobile marketing – ‘Facebook at Work’ hits app stores; BlackBerry shares jump, then dip, after Samsung buyout report; Smartphones at tipping point in China; Lightroom mobile app now available for Android. Entire article
Marketing Wearables set to expand influence of push notifications: Mindshare exec – Mobile Marketer
Mobile Marketer today – Wearables set to expand influence of push notifications: Mindshare exec; GE exec: Virtual reality play stirs passion about science, tech. Entire article
Advertising Avoid the deadly sins of luxury marketing: Wealth-X exec – Luxury Daily
Luxury Daily – Avoid the deadly sins of luxury marketing: Wealth-X exec; Neiman Marcus assists purchase decisions with digital mirror. Entire article
Columns Mobile FirstLook was refreshingly not Mobile Same Look
The best part of Mobile Marketer’s Mobile FirstLook conference is that it gives us an early indication of whether the new year is destined to become “mobile same look.” Entire article
Columns Wearables and Internet of Things: That’s where the smart money is
Every smart home solution, from Samsung to Belkin to Whirlpool, is a constellation of nannycams and ovens and lighting and door locks, et al, revolving around a smartphone app at the center for control and monitoring. Entire article
"Mobile Relationship Management | SUMOTEXT" sign up now!
Read all the news on mobilecommercedaily.com | Subscribe
Please click here to register now!

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: news@mobilecommercedaily.com Advertising: ads@mobilecommercedaily.com  | Advertisement rates

Copyright 2015 Napean LLC. All rights reserved. Privacy policy | Contact us 401 Broadway, Ste. 1408, New York, NY 10013

Share on FacebookShare on LinkedInShare on Twitter