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Today’s headlines

Multichannel retail support
Which mobile commerce channels will shake up the industry in 2011?

From mobile advertising and applications to social media and near field communication, many of the channels and trends that gained momentum in 2010 will have a huge impact on the mobile commerce ecosystem in 2011.

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Web site development
Top 15 mobile commerce-enabled Web destinations of 2010

A mobile commerce-enabled site became a must-have in 2010 and loads of brands and retailers rushed to get one in front of consumers to keep up with competitors.

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Webinar
Webinar on Jan. 26: Happy Holidays or Not: Mobile Commerce Lessons Learned, and Best Practice for 2011

Register to hear execs from footwear retailer Steve Madden and InsightExpress discuss in a free webinar Jan. 26 at 2 p.m. how mcommerce fared over the holidays, evolving mobile shopping behavior, lessons learned and best practice in 2011.

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Marketing
Austrian Postal Service enhances branded advent calendars with mobile bar codes

The Austrian Postal Service has brought Christmas cheer to Austrian households by sending advent calendars filled with exclusive prizes and promotions from brands accessible via mobile bar codes.

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Research
Mobile does not top banks’ priority list in Europe, US: Celent

While multichannel investment is important for banks in Europe and the United States, mobile banking trails bricks-and-mortar branches, the Internet, ATMs and call centers on their list of priorities.

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Advertising
Mandarin Oriental emphasizes importance of mobile to luxury marketing strategy – Luxury Daily

Mandarin Oriental emphasizes importance of mobile to luxury marketing strategy; The top 10 luxury ecommerce sites of 2010.

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Columns
Marketers wake up to new privacy challenges

The Federal Trade Commission’s proposal for a Do Not Track mechanism to let consumers opt out of targeted online and mobile advertising may fall victim to the law of unintended consequences.

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