RSS | Advertise with us | Also known as Mcommerce Daily | Follow us on TwitterFollow us on Twitter January 2, 2013

Read more on | Jobs | Blog
Subscribe to email newsletter

Today’s headlines

Web site development
The pros and cons of responsive Web design

With mobile traffic continuing to grow, merchants are looking for the best way to provide a mobile-friendly Web experience and are increasingly considering responsive design, which offers its own set of benefits and challenges.

Entire article

Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, Seamless, JetBlue

Registration is open for the 2nd annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 with speakers from Coca-Cola, Sephora, Nissan, Citi, Seamless, Museum of Modern Art, JetBlue and MillerCoors. Must for brands, retailers, agencies and publishers.

Entire article

Energizer ramps up mobile initiatives via in-app advertising

Energizer is running an in-application advertising campaign that lets users learn more about the brand via a mobile game and sweepstakes.

Entire article

Webinar on Jan. 23: Mobile holiday recap: What worked, what didn’t and lessons learned

The 2012 holidays marked a turning point in the history of mobile commerce with more shopping activities conducted on smartphones and tablets than in years past. This free, hour-long webinar tracks mobile commerce’s progress over the holidays, lessons learned, left-field surprises and best practice for 2013.

Entire article

Software and technology
Augmented reality augments shopping via print catalogs

While it is increasingly common to find QR codes in print catalogs, the next phase in mobilizing print to enhance cross-channel experiences could be augmented reality.

Entire article

Cache aims to bolsters revenue via new mobile app

Retailer Cache has rolled out a mobile application as part of the company’s ongoing efforts to increase the shopping experience.

Entire article

Jell-O drives brand awareness through interactive mobile effort – Mobile Marketer

Mobile Marketer today – Jell-O drives brand awareness through interactive mobile effort; Cablevision links QR codes with direct mail to bolster bundled services.

Entire article

Mobile Commerce Awards
Walmart tops Mobile Commerce Awards

Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.

Entire article

Top 10 luxury brand mobile campaigns of 2012 – Luxury Daily

Luxury Daily today – Top 10 luxury brand mobile campaigns of 2012; Louis Vuitton pushes spring/summer line with paperdoll cutouts.

Entire article

Preparing for a mobile-led shift in consumer behavior

Discussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality about to hit marketers.

Entire article

Read all the news on | Subscribe

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: Advertising: | Advertisement rates
Copyright 2012 Napean LLC. All rights reserved. Privacy policy | Contact us

Share on FacebookShare on LinkedInShare on Twitter