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Today’s headlines

Showrooming shrinks as Foot Locker tackles it head-on

NEW YORK – With new research showing that showrooming has dropped 40 percent over the past year, it is clear that moves by retailers such as Foot Locker to address the issue head-on are working.

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Multichannel retail support
Century 21 prioritizes mobile in significant loyalty program push

NEW YORK – A Century 21 executive at the NRF 103rd Annual Convention & Expo revealed plans to roll out a pilot program this month that leverages a mobile application and augmented reality as part of a plan to increase loyalty program sign-ups 25 percent to 34 percent this year.

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Mobile FirstLook 2014 New York Jan. 15-16: Macy’s, Coca-Cola, Office Depot, Lowe’s, Zappos

Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Rue La La, Citi, REI, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.

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Web site development
Bare Necessities exec: Responsive design unproven to accelerate commerce

NEW YORK – Responsive design is touted as the new power force behind retailers’ Web presence, but it has not proven itself yet as a sales driver, according to an executive from Bare Necessities at the NRF 103rd Annual Convention & Expo.

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Software and technology
Mall of America puts in Wi-Fi to drive in-venue experiences

NEW YORK – A Mall of America executive at the NRF 103rd Annual Convention & Expo Sunday revealed that the 4.2 million-square-foot venue will roll out free Wi-Fi this year, signaling the growing role that showrooming plays in the consumer experience.

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Gap between mobile use and spend is growing: Forrester – Mobile Marketer

Mobile Marketer today – Gap between mobile use and spend is growing: Forrester; Polar Vortex challenges travel sites with mobile traffic spike.

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BMW i augments Remote App via smartwatch – Luxury Daily

Luxury Daily today – BMW i augments Remote App via smartwatch; Neiman Marcus credit breach exacerbates consumer fears.

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