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Today’s headlines

Revenue Pizza Hut scores Super Bowl sales touchdown with mobile orders
Pizza Hut enjoyed record-breaking sales on the day of the Super Bowl, with orders coming from mobile devices representing approximately one-third of total sales, underscoring consumer demand for on-the-go food purchases during major sporting events. Entire article
Marketing Announcing Mcommerce Summit 2016 New York May 5
Register now for the nation’s No. 1 conference focused on how retailers are tapping mobile for driving on-device and in-store transactions and how mobile commerce will immensely influence consumer shopping decisions in 2016. Hear speakers from Walmart, Walgreens, IKEA, Staples, Google and Boston Retail Partners share mcommerce strategy and best practice.
Entire article
Strategy Visa catches up to competitors with transaction control mobile alerts
Visa is rolling out a new service that enables cardholders to set spending controls, temporarily suspend accounts and receive transaction alerts on mobile in a bid to prevent fraudulent transactions, a move that brings the financial marketer up to speed with its competitors. Entire article
Webinars Webinar on Feb. 25: Mobile roadmap for retailers: How to prepare for 2016 and beyond
Constantly trying to keep ahead of the competition, retailers are working hard to align their digital roadmap with shifting consumer expectations. Join Alexander Ringsdorff and Margie Bell from NewStore for an educational, hour-long webinar on Feb. 25 at 2 p.m. ET where they will explain what to include in your digital roadmap for the coming year. Entire article
Payments Chick-fil-A heats up mobile sales with Apple Pay integration
Chick-fil-A is playing catch-up to the slew of quick service restaurant chains incorporating Apple Pay into their mobile applications by gradually rolling out the payment platform’s capabilities to locations nationwide. Entire article
Gaming Fifth Third Bank’s mobile texting game showcases app’s speed
Fifth Third Bank is illustrating the speed of its mobile application through a game that lets users test their texting abilities while driving installs and customer use. Entire article
Content Mobile Minutes: Valentine’s Day spending; Amazon’s free sommelier service; Andy Rubin takes on AI; France, Facebook face off
Today in mobile marketing – Valentine’s Day spending moves to mobile, and women lead the way; Amazon Japan launches free sommelier phone service; Andy Rubin unleashed Android on the world. Now watch him do the same with AI; Facebook told by France to stop collecting non-user data. Entire article
Content Viacom, Snapchat court big brands with promise of frictionless TV, mobile ads – Mobile Marketer
Mobile Marketer today – Viacom, Snapchat court big brands with promise of frictionless TV, mobile ads; 20th Century Fox makes mass Twitter appeal, bypassing targeted approach. Entire article
Advertising Versace spreads the love with branded emoji creator – Luxury Daily
Luxury Daily today – Versace spreads the love with branded emoji creator; Department stores still need to hone omnichannel approach: L2. Entire article
Columns Do consumers always know what they want to buy?
A recent Nielsen study shows that consumers use nearly 30 apps per month regularly. However, 60 percent of smartphone users have fewer than two shopping-specific apps, while 21 percent do not have any, according to Forrester. Entire article
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