Mobile Commerce Daily, Feb. 7, 2011 – L’Oreal bar code effort in NY taxis lets passengers shop looks


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Software and technology

L’Oreal bar code effort in NY taxis lets passengers shop looks


Retailer Urban Outfitters is using traditional print catalogs to drive sales on its mobile sites and applications.

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Multichannel retail support

Winn-Dixie uses QR codes to help customers plan a romantic Valentine’s Day


The Girl Scouts may be a 100-year-old organization but it is also firmly planted in the 21st century now that the young saleswomen selling much-loved cookies are accepting payments via their mobile devices.

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Lexus uses mobile site to flaunt Enform updates – Luxury Daily


Despite a huge, captive audience that actually eagerly anticipates these commercials, for mobile marketers, the overarching theme has been “missed opportunities.”

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