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Today’s headlines


Payments
Can wearable devices push aside smartphones for mobile payments?

As mobile wallets continue to struggle to find adoption through smartphone applications, some are now looking to wearable devices for more efficient and secure payment mechanisms.

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Messaging
Express leverages rich media messaging promotion to build mobile database

Specialty retailer Express is rewarding Valentine’s Day shoppers with free movie tickets in exchange for texting in themed keywords after they shop.

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Software and technology
Alex and Ani scales iBeacon to aid in product education

Alex and Ani is rolling out mobile beacons in 40 of its retail stores to help consumers better understand the brand’s line of jewelry products.

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Payments
MCX partners with Paydiant as launch date remains elusive

While MCX moved one step closer to bringing its proposed mobile payments solution to market this week with the announced Paydiant partnership, an actual launch date has still not been set.

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Marketing
Marketers clamor for mobile expertise through start-up acquisitions – Mobile Marketer

Mobile Marketer today – Marketers clamor for mobile expertise through start-up acquisitions; American Express adds live video chat to iPad app for easier communication.

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Advertising
Van Cleef & Arpels touts $25K rings via New York Times mobile effort – Luxury Daily

Luxury Daily today – Van Cleef & Arpels touts $25K rings via New York Times mobile effort; Luxury brands host social contests to connect with fans on Valentine’s Day.

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Events
Mobile Commerce Daily will not publish Feb. 17 in honor of Presidents Day

Mobile Commerce Daily will not be publishing on Monday, Feb. 17 in honor of Presidents Day. Enjoy the holiday.

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Columns
Mobile commerce and the store of the future

Once we embrace the idea that the basic premise of the store layout – with checkout at “the front” – is not necessary, we could very well be looking at an entirely new experience for grocery shopping.

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Columns
Connected Russia: An evolving digital marketing landscape

As the world’s attention turns to Sochi, Russia, as the host of the 2014 Winter Olympic Games, marketers may be wondering what the mobile and digital marketing landscape looks like in this emerging market.

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