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Today’s headlines

How the Target data breach could boost mobile payments

Following Target’s recent data breach, the retailer announced plans to speed up its transition to the chip-based payment standard called EMV, a move that could give mobile payments a boost.

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Tablet transactions top $28B in 2013: Javelin

Tablets took over as the devices responsible for fueling the most mobile commerce last year and will continue to move mobile commerce going forward, according to a new study from Javelin Strategy & Research.

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Rugby Football Union taps mobile for concession pre-pay after successful pilot

The Rugby Football Union will be leveraging a mobile application to reduce lines and streamline payments at the world’s biggest rugby stadium in Twickenham after a successful pilot at the QBE Internationals.

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Fulfillment and returns
Smaller merchants drive traffic with customized mobile deals

While larger merchants are developing more complex mobile strategies, smaller retailers are still trying to figure out how the mobile medium can serve their needs.

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Facebook upends app tracking in reaction to privacy concerns – Mobile Marketer

Mobile Marketer today – Facebook upends app tracking in reaction to privacy concerns; ABC News sees mobile video viewing triple with new app.

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Instagram registers 15x more engagement than Facebook: L2 – Luxury Daily

Luxury Daily today – Instagram registers 15x more engagement than Facebook: L2; Bergdorf Goodman lends design expertise to new luxury residency in New York.

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Anthropology of the mobile consumer

Who is the shopper that retailers should keep in mind as they plan for and implement a mobile commerce solution?

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Reality of beacons: Separating fact from iFiction

As geo-location technologies continue to evolve, it is important for regulators, marketers and mobile users to understand several key facts about BLE beacon technology.

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