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Today’s headlines

Showrooming not happening as much as retailers think: ForeSee

Amazon’s mobile experience scored highest among leading retailers for customer satisfaction during the recent holiday shopping period as overall satisfaction with mobile retail improved, according to a new report from ForeSee.

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Content marries mobile and social with sweepstakes is making mobile a staple of its new social media-driven sweepstakes that encourages consumers to share content for a chance to win a stay at a beach resort.

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Mcommerce Summit 2013 New York May 2: Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach, Forrester Research

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2013 conference Thursday, May 2 with speakers from Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach and Forrester Research. Must-attend New York event for retailers and marketers.

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Store mode significantly increases retail app engagement levels: report

Retailers who add store mode features such as in-store location to their branded mobile applications drive five times more shopper engagement than apps without these features, according to a new report from Point Inside.

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ModCloth customizes mobile shopping with iPad app

Online retailer ModCloth has rolled out an iPad application that leverages features such as push notifications and high-resolution photos to help consumers shop.

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Marketers will have value-based relationships with consumers in 2013: Forrester – Mobile Marketer

Mobile Marketer today – Marketers will have value-based relationships with consumers in 2013: Forrester; Taco Bell flaunts new Steak Burrito through interactive mobile effort.

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Belstaff ups mobile savvy via Fashion Week campaign – Luxury Daily

Luxury Daily today – Belstaff ups mobile savvy via Fashion Week campaign; Prada’s Miu Miu flaunts femininity, products through film series.

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Why mobile will not be just mobile much longer

While the year ahead offers many economic uncertainties, given the astounding speed of mobile adoption we can say with complete confidence that the mobile market is quite strong.

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