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Today’s headlines


Advertising
Chase Super Bowl ad promotes mobile services to millions

While many Super Bowl XLV television advertisers missed a huge opportunity to promote their mobile products and services, JPMorgan Chase & Co. was one of the few that effectively did so.

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Applications
Amazon to launch commerce-enabled Kindle app for HP’s webOS TouchPad

Amazon.com Inc. will launch a free commerce-enabled Kindle application for webOS that is tailored for the new HP TouchPad tablet.

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Research
Smartphone sales grew 72pc in 2010: Gartner

Worldwide mobile device sales to consumers exceeded 1.6 billion units in 2010, a 31.8 percent increase from 2009, with smartphones leading the way, according to Gartner Inc.

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Banking
Steady mobile banking growth to drive demand for better functionality: Forrester

Mobile banking growth in the United States continues to be fueled by aggressive adoption of smartphones and regular mobile Web use, according to Forrester Research.

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Advertising
Marc Jacobs drives consumers in-store via Foursquare push – Luxury Daily

Luxury Daily today – Marc Jacobs drives consumers in-store via Foursquare push; Mobile-based emails up 36pc year-over-year: study.

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Events
Nonprofit Mobile Day Feb. 16 in Washington: Registration open

Register now for Mobile Commerce Daily’s 2011 Nonprofit Mobile Day Feb. 16 in Washington to learn how Sesame Workshop, American Cancer Society, American Red Cross and Childhood Foundation deploy mobile for marketing and transactions.

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Columns
Clamor for mobile marketing begins

While the traders over on Wall Street took risks aplenty with our money, marketers were waiting for others to take the first few giant steps.

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Classic Guides
Mobile Commerce Daily’s Mobile Commerce Outlook 2011

This year marks a turning point in mobile commerce as more retailers realize that a transaction-ready and shopper-friendly mobile store is no longer an option but increasingly a necessity. Mobile commerce’s good days are about to begin.

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