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Kohl’s Pay surprises with significant penetration

It has only been a few weeks since Kohl’s debuted its mobile payments platform, Kohl’s Pay, but uptake has been so strong among customers that the department store has already released some preliminary numbers.

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Ad:tech New York Nov. 2-3 is harbinger of makeover for 20-year-old digital conference pioneer

The event boasts 186 speakers for 68 sessions under the overarching theme of “Shift, experience, reimagine.”

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Experience key as mobile moves to center of planning and strategy

While customer experience is hardly a new concept in the marketing world, recent mobile developments underscore the extent to which experience matters more than technology.

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