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Multichannel retail support
Is mobile a customer service powerhouse?

Mobile is transforming the shopping experience in many ways for consumers, from how they make purchasing decisions to actually completing a transaction.

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Advertising
Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, Seamless, JetBlue

Registration is open for the 2nd annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 with speakers from Coca-Cola, Sephora, Nissan, Citi, Seamless, Museum of Modern Art, JetBlue and MillerCoors. Must for brands, retailers, agencies and publishers.

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Applications
Seamless streamlines mobile ordering with app redesign

Seamless has redesigned its iPhone application to make mobile ordering simpler after seeing more than 40 percent of orders coming from smartphones.

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Applications
Bar Louie lets consumers buy a drink via mobile app

Bar Louie has launched a mobile application that lets Facebook users send, receive and request drinks from their friends.

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Advertising
Universal Pictures bolster tickets for new film via interactive mobile initiative

Universal Pictures is driving ticket sales for its “Les Misérables” film through a new mobile campaign that incorporates video and social features.

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Marketing
How going over the fiscal cliff will impact the US mobile industry – Mobile Marketer

Mobile Marketer today – How going over the fiscal cliff will impact the US mobile industry; Kraft flaunts products via mobile ad campaign.

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Advertising
Top 10 luxury brand mobile marketers of Q4 – Luxury Daily

Luxury Daily today – Top 10 luxury brand mobile marketers of Q4; Ralph Lauren targets affluent holiday shoppers via multichannel campaign.

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Marketing
Inviting opinion pieces on mobile commerce

Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.

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