PayPal is testing an NFC mobile payments application at two stores in Sweden while it continues to look at other ways to provide access to its payments services.
Registration is open for the Mobile FirstLook: Strategy 2012 conference Jan. 19 with speakers from Macy’s, InsightExpress, Coca-Cola, MTV, Walgreens and Sears. This day-long New York event is a must-attend for marketers, retailers and agencies.
The 2011 holidays marked a turning point in the history of mobile commerce with more shopping activities done on mobile this year than ever before. This free, hour-long webinar with Google, RSR Research, Carat and Kony Solutions tracks mobile commerce’s progress over the holidays, lessons learned, left-field surprises and best practice for 2012.
Church’s Chicken is giving consumers a way to use their cell phones this holiday season to receive a coupon and enter to win a trip to see a movie premiere.
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