Today's headlines

Advertising Universal Studios runs “Inglourious Basterds” mobile commerce ads
	By Dan Butcher Universal Studios Home Entertainment is enabling in-banner shopping for consumers on the go this holiday season with a mobile commerce advertising campaign. Entire article

Messaging Money Mailer sets up SMS coupon campaign opt-ins on Web site
	By Chris Harnick Money Mailer Direct Marketing has included a mobile coupon sign-up section on its revamped PC Web site. Entire article

Applications LivingSocial lets merchants engage mobile consumers with coupons, savings
	By Giselle Tsirulnik LivingSocial, the social media developer behind top Facebook application “Visual Bookshelf” and its flagship application “LivingSocial,” has launched the LivingSocial Deals application for the iPhone and iPod Touch. Entire article

Multichannel retail support Mobile coupon aggregator 8coupons launches nationally
	By Chris Harnick New York-based mobile-coupons service 8coupons.com has expanded into a national mobile coupon database. Entire article

Database/CRM Hard Rock goes for customer loyalty with mobile presence
	By Giselle Tsirulnik Hotel and restaurant chain Hard Rock International has selected Air2Web to create and manage mobile interactions to deepen and extend brand loyalty among customers. Entire article

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