Multichannel retail support
Office supply merchants’ back-to-school mobile efforts incomplete
By Peter Finocchiaro
Few office supply retailers or manufacturers have implemented fully realized mcommerce strategies on their mobile-optimized Web sites this back-to-school season.
State Farm Bank enables mobile deposits for iPhone customers
By Rimma Kats
State Farm Bank is letting its customers deposit checks into their accounts via a new iPhone application.
Mobile shopping startup CheckPoints gets $1M in funding
By Dan Butcher
CheckPoints, a mobile startup in the location-based retail category, closed a $1 million Series A financing round from cofounders, brothers Mark and Todd DiPaola.
Kenneth Cole, ESPN to keynote holiday Mobile Marketing Summit Sept. 2
By Staff reports
How will Kenneth Cole, Kraft, Steve Madden and Waterford Wedgwood Royal Doulton tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.
Why content – and not just couponing – is key to QR codes
By a MCD columnist
Take a poll of CMOs for major U.S. retailers and chances are that many would have no idea what a QR code is or how to use one.
American Red Cross to keynote Nonprofits Mobile Day
How are the Red Cross, ASPCA and Saddleback Church adding mobile to their fundraising and messaging programs? Register now for the Nonprofits Mobile Day.
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