RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter August 24, 2015
 Please click here to download!
Read more on | Jobs | Blog
Subscribe to email newsletter   

Today’s headlines

Multichannel retail support Mobile flash sale apps lack inspiration, require larger brand presence
As more flash sale applications on mobile see declining sales, their flagging popularity may be attributed to the lack of inspiration for consumers to download another app onto their prime smartphone real estate, and the lack of star power from a larger retail brand. Entire article
Payments Taco Bell adds Visa Checkout to grab all smartphone owners’ orders
Fast food chain Taco Bell and books retailer Barnes & Noble College are among the 33 new merchants that have integrated with mobile-optimized checkout service Visa Checkout, proving that the payments platform sector continues to become more saturated and cutthroat.
Entire article
Mobile Marketing Summit New York Sept. 16: Sears, Citi, Pep Boys, Forbes, AccuWeather, Washington Post
Registration is open for the sixth annual Mobile Marketing Summit: Wearables and Holiday Focus 2015 in New York on Wednesday, Sept. 16. The daylong event at the Time & Life Building in midtown Manhattan will feature speakers from Sears, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi and Urban Airship (see below for registration and agenda). Entire article
Content Elle magazine drives sales through beacons and RetailMeNot, ShopAdvisor partnership
Women’s fashion media brand Elle magazine is the first publication to introduce partnerships with beacon and geo-fencing technology, allowing readers to shop its editions. Entire article
Advertising WSJ. magazine’s September edition heightens coverage via scannable ads
Bally and Lanvin were among the women’s fashion labels to take part in WSJ. magazine’s September “Women’s Fashion” issue, the publication’s largest book to date. Entire article
Content Mobile Minutes: Uber plays Cupid; Swatch adds smartwatches; Mobile ad revenue suffers; Smartphone sales decline
Today in mobile marketing – Uber courts riders by playing Cupid on Chinese Valentine’s; Swatch CEO signals plans to add to smartwatch range: Swiss paper; Mobile readers abound; the ads, not so much; Smartphone sales growth slowed in second quarter. Entire article
Content Anheuser-Busch plays hide and seek with fans via Instagram – Mobile Marketer
Mobile Marketer today – Anheuser-Busch plays hide and seek with fans via Instagram; H&M leverages trending social media ploy for back-to-school promotion. Entire article
Advertising Mercedes makes match, places mobile ad on Details – Luxury Daily
Luxury Daily today – Mercedes makes match, places mobile ad on Details; Tiffany opens public garden in New York to boost local CSR. Entire article
Columns How app search optimization is about to change
We are almost at a point where users essentially create a curated Web on their device by downloading the apps and services they want and then being able to find the content they need from this curated list of services. This is a change from relying on Google to always curate which publisher has the best content. Entire article
"Tools to Create and Manage Passbook Passes | SUMOTEXT" Please clcik here to register now! sign up now!
Read all the news on | Subscribe
Please click here to download!

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: Advertising:  | Advertisement rates

Copyright 2015 Napean LLC. All rights reserved. Privacy policy | Contact us 401 Broadway, Ste. 1408, New York, NY 10013

Share on FacebookShare on LinkedInShare on Twitter