Fandango’s mobile commerce Android app surpasses 1.5M downloads
By Dan Butcher
Movie ticket vendor Fandango’s commerce-enabled Android application has surpassed 1.5 million downloads since its launch at the beginning of the year.
Apparel retailer Journeys awards mobile coupons via LBS game
By Peter Finocchiaro
Apparel retailer Journeys is offering consumers mobile coupons through the location-based game SCVNGR to drive foot traffic to its 800-plus locations nationwide.
Multichannel retail support
Retail merchants use mcommerce platform to create mobile storefronts
By Rimma Kats
Luxe Purses and Mint & Berry are among a number of merchants that are selling and promoting on eBay via a new multichannel platform.
Kenneth Cole, ESPN to keynote holiday Mobile Marketing Summit Sept. 2
By Staff reports
How will Kenneth Cole, Kraft, Steve Madden and Waterford Wedgwood Royal Doulton tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.
How Coca-Cola’s mobile credit campaign may change shopper marketing
By Mickey Alam Khan
A Coca-Cola Co. promotion to reward shoppers with mobile credit via packages may pave the way for other packaged goods companies to follow suit.
American Red Cross to keynote Nonprofits Mobile Day
How are the Red Cross, ASPCA and Saddleback Church adding mobile to their fundraising and messaging programs? Register now for the Nonprofits Mobile Day.
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