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Today’s headlines

Applications Target exec predicts growth 2x industry average due to mobile innovation
BOSTON – An executive from Target at eTail East 2015 predicted that technology will become an even more integrated aspect of consumer life in the near future, and retailers need to start preparing a foundation now for this inevitability. Entire article
Multichannel retail support ShoeBuy exec: Video, content and social all required to reach mobile users
BOSTON – An executive from ShoeBuy at eTail East 2015 explained that mobile is changing how retailers innovate and how they approach customers, opening up the door for more opportunities but also more distractions.
Entire article
Advertising Mobile Marketing Summit New York Sept. 16: Sears, Citi, Pep Boys, UNICEF, Forbes, AccuWeather, Washington Post
How are Sears, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi and Urban Airship tackling mobile for the holidays? Register for the 6th Annual Mobile Marketing Summit Sept. 16 in New York to find out from senior brand, retailer, agency and media executives speaking at the exclusive summit. Entire article
Payments TD Bank taps into biometric wearables with payment functionalities
TD Bank is joining forces with MasterCard and authentication technology firm Nymi to roll out the first biometrically authenticated wearable device that identifies users based on their heartbeats and allows them to make contactless payments. Entire article
Payments Apple Pay momentum builds as holdout Rite Aid jumps in
Rite Aid has switched course on mobile payments and will now accept a variety of options, including Apple Pay, after previously holding out in order to support MCX, a consortium of retailers, including the drugstore chain, developing their own payments program. Entire article
Content Mobile Minutes: Google’s overhaul; Uber for health; IPhone 6S; New ticket app
Today in mobile marketing – Google overhaul ‘shareholder friendly’ but details scarce; Startups vie to build an Uber for health care; IPhone 6S expected to have improved camera; Google-backed ticket app looks to rival Ticketmaster. Entire article
Content Home Depot weighs benefits of mobile against pull of stores – Mobile Marketer
Mobile Marketer today – Home Depot weighs benefits of mobile against pull of stores; Under Armour expands mobile fitness aspirations with NBA Fit app. Entire article
Mobile Christian Louboutin prompts branded UGC with photo filter app – Luxury Daily
Luxury Daily today – Christian Louboutin prompts branded UGC with photo filter app; What does the Chinese currency devaluation mean for the luxury industry? Entire article
Columns Tips for building a luxury brand on Instagram
Too many high-end brands shy away from Instagram out of fear that they cannot control their image. Entire article
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