What does recent class action lawsuit settlement mean for mobile content?
By Dan Butcher
A group of mobile content providers is on the hook for more than $10 million to settle a class action lawsuit, even though all of the companies involved deny any wrongdoing.
TD Bank rolls out mobile banking apps to streamline customer service
By Giselle Tsirulnik
TD Bank is streamlining its customer service operations via mobile applications for Apple’s iPhone and Google’s Android-powered devices.
Web site development
Swanson Health Products bolsters sales strategy with mobile commerce
Swanson Health Products has opened up a new sales channel with the launch of a mobile Web site that lets consumers buy affordable vitamins and health food products right from their mobile devices.
Shakey’s Pizza Parlor claims 10pc conversion in mobile coupon campaign
By Peter Finocchiaro
Restaurant chain Shakey’s Pizza Parlor achieved a 10 percent conversion rate on a one-day mobile coupon offer it sent out to opted-in consumers.
Intuit partners with Mophie to help SMBs process mobile payments
Intuit has partnered with Mophie to help small businesses get everything they need in one package to start processing credit cards via Apple’s iPhone.
Pepsi to keynote holiday Mobile Marketing Summit Sept. 2
By Staff reports
How will Pepsi, Kenneth Cole, ESPN, Steve Madden and Waterford Wedgwood tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.
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