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Today’s headlines

Research
15pc of consumers have made purchase with mobile device: study

A retail study found that consumers are increasingly turning to mobile devices to add depth and convenience to their in-store shopping experience.

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Applications
Fairmont Hotels & Resorts targets affluent travelers with mobile app

Luxury hotel chain Fairmont Hotels & Resorts is using mobile to provide affluent travelers an added convenience during the travel process.

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Applications
Shopping engine Become.com chooses iPad for mobile debut

Comparison shopping service Become.com stepped into the mobile world with the release of its iPad application targeting women.

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Marketing
Pepsi to keynote holiday Mobile Marketing Summit Sept. 2

How will Pepsi, Kenneth Cole, ESPN, Steve Madden and Waterford Wedgwood tie mobile into their holiday strategies? Register now to learn at the Mobile Marketing Summit New York: Holiday Focus.

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Banking
Bank of the West reinforces customer service via mobile banking platform

Bank of the West customers can check account balances and transfer funds between accounts using a mobile banking platform optimized for several devices.

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