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Today’s headlines

Payments Are apathetic retailers killing Apple Pay in-store payments?
Checkout problems stemming from insufficient equipment investment and a lack of employee training in Apple Pay have raised questions about the technology’s long-term viability in mobile in-store payments, notwithstanding the buy-in it has received from a growing number of financial institutions, card networks and software companies. Entire article
Strategy Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester
Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York. Entire article
Database/CRM Marriott celebrates 1M mobile check-ins as smartphones transform experience
Mobile is transforming the hotel check-in experience, with 1 million Marriott International customers having checked in to their rooms on their mobile devices since the option was introduced nearly two years ago. Entire article
Payments Delta buckles up with Alipay as airlines tap mobile payments
Delta Air Lines is attempting to entice more Chinese consumers to book with its brand by teaming up with mobile and online payment solution Alipay, suggesting that parent company Alibaba may edge in on other payment options in the airline sector. Entire article
Strategy Denny’s taps NASCAR star for mobile-enhanced content in restaurants
Restaurant chain Denny’s is teaming up with NASCAR driver Denny Hamlin to introduce a mobile “Denny’s Denny’s” location that travels with the star on his racing trips, and is leveraging QR codes in restaurants nationwide as well as selfie booths to spread the word via smartphone users. Entire article
Content Mobile Minutes: IPhones and wireless charging; IBM’s app partnership; Internet on smartphones; Yik Yak and photos
Today in mobile marketing – Apple’s next iPhone to have wireless charging; IBM forges mobile app partnership with China Telecom; For 7% of Americans, smartphone is only link to Internet; Yik Yak is testing a photo feature. What could go wrong? Entire article
Content Coke Zero flows from TV to mobile in innovative trial campaign – Mobile Marketer
Mobile Marketer today – Coke Zero flows from TV to mobile in innovative trial campaign; Pebbles cereal showdown gets mobile jump from basketball’s O’Neal. Entire article
Advertising Top 10 luxury brand social marketers of Q1 – Luxury Daily
Luxury Daily today – Top 10 luxury brand social marketers of Q1; Tiffany examines timekeeping heritage to advance stance in market. Entire article
Columns What will win the day for mobile wallets?
Mobile wallets and mobile payments have been around since at least 2005. That is more than two years before the iPhone debuted for Apple. Bluetooth-based mobile payments were around in Europe even earlier. Why has it taken so long for mobile payments to achieve mass adoption? Entire article
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