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Today’s headlines

Content
Barnes & Noble exec outlines mobile commerce strategy

A Barnes & Noble Inc. executive discussed the bookselling giant’s mobile commerce strategy in an exclusive interview with Mobile Commerce Daily.

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Research
Banks should address mcommerce now and contactless payments later: Study

Banks that are pushing to promote contactless payment technology are focusing on the wrong target and should switch their short-term focus to mcommerce, according to Ovum.

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Web site development
Web sites may be losing affiliate revenue as mobile access increases

Affiliates of networks like LinkShare and Commission Junction are not being properly compensated for traffic they refer when end-users are on mobile devices, according to MobForm.

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Associations
MEF North America launches mobile commerce education initiative

Mobile Entertainment Forum North America has launched a new mobile commerce initiative designed to help brands, content producers and retailers better understand how to leverage mobile to drive customer acquisition, retention and conversion.

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Research
Slow-performing mobile sites sure to lose shoppers: Gomez

Research indicates that users expect snappy mobile Web experiences. Failing to meet these expectations is risky business for mobile sites.

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