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Today’s headlines

Multichannel retail support
HSN cements mobile strategy with 360-degree multichannel campaign

HSN is continuing to prove that it is a force to reckon with in the mobile commerce space with a new multichannel campaign that lets consumers shop exclusive products.

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Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

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Kodak aims to monetize mobile photo sharing app

Kodak is letting consumers order prints and pick them up the same day at Target and CVS stores nationwide via a new mobile application.

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16pc of consumers interact with TV via mobile to make a purchase: study

TV viewers are engaging with the social media symbols they see on their TV screens and mobile is typically the means for enabling the interaction, according to a new study from Accenture.

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Real Simple steps up mcommerce initiatives with shoppable Mother’s Day app

Time Inc.’s Real Simple is aiming to make Mother’s Day shopping easier with an application that lets users buy a selection of edited products.

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Vogue Paris revamps mobile offerings to include site, new platforms – Luxury Daily

Luxury Daily today – Vogue Paris revamps mobile offerings to include site, new platforms; How luxury brands can target deep-pocketed brides.

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10 key mobile pay-per-click fundamentals

Mobile searchers are interested in making a decision, not doing research. They are ready to buy, call or visit.

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