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Today’s headlines

1800Flowers taps Google Offers to bolster time-sensitive deal

1800Flowers is promoting its flowers and gift baskets via Google Offers to help consumers celebrate upcoming holidays such as Easter and Mother’s Day.

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Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

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Web site development
Benjamin Moore retailers extend presence into mobile via optimized sites

More than 1,500 independent retailers selling Benjamin Moore products have launched mobile-optimized sites through a program offered by the paint manufacturer and ChannelNet.

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Rite Aid mobilizes annual charity program to drive additional donations

Rite Aid kicked off its 18th annual Miracle Balloon campaign on April 1 benefitting Children’s Miracle Network Hospitals and, for the first time, is giving customers a way to make a donation via their handsets.

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Web site development
HotelClub seals last-minute bookings via mobile site

Travel Web site HotelClub has launched a mobile site that encourages users to book from their handsets by offering mobile-only deals.

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Barneys, Trump up engagement through interactive mobile ads – Luxury Daily

Luxury Daily today – Barneys, Trump up engagement through interactive mobile ads; American Express lends database for flash-sale partnership.

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Inviting opinion pieces on mobile commerce

Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.

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