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Today’s headlines

Top 10 mobile commerce advertising campaigns of Q1

Target, Subway and Sony Pictures are just a small ratio of companies who have run mobile commerce-enabled advertising campaigns this year that not only helped drive in-store foot traffic, but increase sales as well.

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Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

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Retail email open rates on mobile double in a year: Knotice

The number of emails from retailers that were opened via a mobile device nearly doubled between the fourth-quarter of 2010 and the second half of 2011 for a total of 28.1 percent, according to a new report from Knotice.

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Web site development
Bobbi Brown enters mcommerce with shoppable mobile site

Estee Lauder’s Bobbi Brown has rolled out a mobile commerce-enabled site that incorporates social media and videos to let shoppers buy their favorite cosmetic products.

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E*Trade bets on voice recognition, bar code scanning to update mobile apps

Financial institution E*Trade has added a slew of new features including bar code scanning, mobile deposits and voice recognition to its iPhone and Android applications to help speed up how the company’s clients manage their finances.

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De Beers marries products, expert advice through first app launch – Luxury Daily

Luxury Daily today – De Beers marries products, expert advice through first app launch; Hugo Boss launches largest digital campaign for 3D runway show.

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6 steps to mobile landing page optimization

The rules for mobile landing page optimization and standard landing page optimization are fundamentally different.

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