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Today’s headlines

Payments Papa John’s heats up mobile payments with sharing solution
Papa John’s is introducing a new digital solution to consumers online and on mobile that enables them to split their pizza bill in a streamlined manner, suggesting that mobile payments sharing options are set to take off in 2015. Entire article
Strategy Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester
Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York. Entire article
Payments Dunkin’ Donuts, Seamless order in mcommerce with Google Wallet integration
Dunkin’ Donuts and Seamless are aiming to order in more mobile sales by integrating with Google Wallet as a mobile payment option for Android users, proving that food and beverage marketers must offer mcommerce solutions for consumers of both iOS and Android platforms. Entire article
Multichannel retail support Bed Bath and Beyond marries wedding registry with augmented reality
Bed Bath and Beyond is taking its wedding registry to the next level via a new print-to-digital tool that easily adds an item from a catalog by holding a smartphone over the page and tapping a hot spot. Entire article
Multichannel retail support E*Trade, jump on Apple Watch apps amid pre-sales rush
E*Trade and are among brands that are releasing Apple Watch apps as pre-sales take off for Apple’s long-awaited wearable. Entire article
Applications Etsy updates app for easier shopping and spending
Peer-to-peer retailer Etsy has redesigned the homepage of its mobile application to better serve its users and drive sales with the introduction of recommendations, picks from Etsy and user history pages. Entire article
Content Mobile Minutes: Samsung out-fancies Apple; Kik explores partnerships; IBM and Track app; Apple Watch’s strong turnout
Today in mobile marketing – Samsung’s two new phones try to out-fancy Apple; Messaging app Kik is exploring partnerships; IBM uses Track app to bring golf fans close to the Masters; Strong turnout as shoppers get to try Apple Watch. Entire article
Content Is Twitter losing ground for social TV engagements? – Mobile Marketer
Mobile Marketer today – Is Twitter losing ground for social TV engagements?; Uber driving local commerce, boosting mobile presence through YP app. Entire article
Advertising Govberg Jewelers helps horologists manage collections with mobile app – Luxury Daily
Luxury Daily today – Govberg Jewelers helps horologists manage collections with mobile app; Luxury retailing is understanding the product experience, not the product itself. Entire article
Columns Apps are key to a meaningful user-centric mobile strategy
Gartner forecasts “by 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than $77 billion and making apps one of the most popular computing tools for users across the globe.” Entire article
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