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Net-A-Porter fetes social shopping after Net Set’s inaugural year – Luxury Daily

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May 13, 2016

Video still from Inside Chanel, chapter 15

Video still from Inside Chanel, chapter 15

Chanel conveys the couture composition of N°5 for Inside Chanel
In its latest Inside Chanel chapter, French atelier Chanel paints a self-portrait of its iconic N°5 perfume, introducing its backstory and role in the brand’s DNA.
Click here to read the entire article on Luxury Daily

Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23
Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, McCann Truth Central, Shullman Research Center and Boston Retail Partners.
Click here to read the entire article on Luxury Daily

Net-A-Porter fetes social shopping after Net Set’s inaugural year
Online retailer Net-A-Porter is celebrating the first anniversary of its social shopping network The Net Set with the launch of exclusive in-application features.
Click here to read the entire article on Luxury Daily

Elie Saab transports followers to Cannes through whimsical content
Couture label Elie Saab is bringing consumers along for the ride at the 69th Cannes Film Festival through a series of playful content.
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Guerlain family’s perfume mastery lives on in My Exclusive Collection
Jean-Paul Guerlain, considered one of the 20th century’s greatest “noses,” has partnered with French startup My Exclusive Collection for a range of fragrances.
Click here to read the entire article on Luxury Daily

London remains atop real estate market, but “comeback markets” surge
Stagnation in the luxury real estate market of the world’s biggest cities is counterbalanced by the emergence of new hubs, according to a new report by Christie’s International Real Estate.
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Auctionata and Paddle8 merge to better serve global aspirational market
Auctioneers Paddle8 and Auctionata have announced a merger to exploit a gap in the auction market.
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UK travelers more mobile-savvy than U.S. counterparts: report
Tablet use in all stages of travel has increased among travelers in the United Kingdom, according to a report from Expedia.
Click here to read the entire article on Luxury Daily

Kering, Christian Louboutin, BMW and Goyard – Live news
Luxury Daily’s live news from May 12 – Kering nurtures young talent through renewed Parsons competition; Christian Louboutin’s red denied trademark protection by Swiss court; German automaker BMW is expanding its ConnectedDrive Online; Goyard brings exclusivity to Instagram with private account launch.
Click here to read the entire article on Luxury Daily

Michael Kors, talent acquistion, Tesla and Ralph Lauren – News briefs
Today in luxury marketing – Michael Kors launches largest flagship in Europe; Role Call: Kering’s Thomas Kowalski; Why Tesla’s mass-market car should scare Mercedes and BMW; Ralph Lauren shows signs of a turnaround under new CEO.
Click here to read the entire article on Luxury Daily

Rethinking rewards for the millennial consumer
The fact that 83 percent of millennials have slept with their phone in their bed illustrates their connectedness and reliance on technology.
Click here to read the entire article on Luxury Daily

5 reasons why influencer marketing has emerged as today’s go-to strategy
Consumers now increasingly look to their trusted network of online influencers, as well as reviewers who speak in an authentic first-person voice, to share detailed accounts and storytelling around their product experiences.
Click here to read the entire article on Luxury Daily

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