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Montblanc taps philanthropic readers of Departures with mobile ad – Luxury Daily

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October 1, 2014

Montblanc’s Great Characters campaign ad

Montblanc’s Great Characters campaign ad

Selfridges invests in online store to enhance multichannel shopping experience
British department store chain Selfridges is relaunching its online store Oct. 1 with a new look and touch-first approach.
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Cartier shares future of watchmaking with male consumer base
French jeweler Cartier is examining its heritage while looking toward the future in a new social video “Share Your Time.”
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Baccarat elaborates on inspiration in Paris retrospective
French crystal maker Baccarat is continuing its 250th anniversary celebration with an upcoming exhibit at the Grande Galeries of the Petit Palais in Paris.
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Land Rover tours US wilderness with Condé Nast Traveler
Condé Nast Traveler recruited global explorer Bryn Mooser to embark on a 12 episode video series in a Land Rover.
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Changing the relationship between brands and law firms
Luxury brands tap law firms for many reasons, but relations tend to be limited to litigation and specific legal concerns.
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Montblanc taps philanthropic readers of Departures with mobile ad
Germany’s Montblanc is looking to draw philanthropists from Departures’ audience to highlight the good deeds of the publication’s readers.
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Valentino, Apple Watch, Starwood and Rolls-Royce – Live news
Luxury Daily’s live news from Sept. 30 – Valentino creates immersive brand experience for runway show live-stream ; Apple Watch gains attention at Colette Paris showcase; Starwood temporarily relocates headquarters to India ; Rolls-Royce celebrates addition of 100 employees.
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