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Moncler creates fake snow app for online fun – Luxury Daily

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January 13, 2015

Moncler’s Snow Experience app snow tracker

Moncler’s Snow Experience app snow tracker

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Luxury is experiencing 3.4pc growth per year: report
The global luxury market is projected to be valued at $374.85 billion by 2020, according to a new report by Transparency Market Research.
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Luxury FirstLook 2015 New York Jan. 13: Four Seasons, Buccellati, Baume & Mercier, Christie’s, Douglas Elliman, Twitter, Wealth-X
Registration is open for the third annual Luxury FirstLook: Strategy 2015 conference Tuesday, Jan. 13 featuring speakers from the Four Seasons Hotels and Resorts, Buccellati, Baume & Mercier, Christie’s International Real Estate, Douglas Elliman, Twitter, Wealth-X, Robb Report, SANDOW, Luxury Portfolio, Sleuth and The Luxury Institute.
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Ecommerce provides a testing ground for bricks-and-mortar expansion
NEW YORK – Global expansion requires a balance of physical and digital, said a Belstaff executive at the NRF Retail’s Big Show 2015 on Jan. 12.
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Tiffany encourages romantic diversity with same-sex engagement ads
U.S. jeweler Tiffany & Co.’s spring 2015 advertising campaign is featuring a same-sex couple for the first time in the brand’s history.
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Think outside the BRICs and MINTs
NEW YORK – When strategizing for international retail expansion, sometimes the best plan is to find the right local partner who can tackle the policies and logistical hurdles, according to panelists at NRF Retail’s Big Show 2015 on Jan. 12.
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Mr Porter creates full apparel brand to surround film collaboration
Online menswear retailer Mr Porter is exploring its British sartorial roots through a capsule collection and content hub influenced by the feature film, “Kingsman: The Secret Service.”
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Moncler creates fake snow app for online fun
French-Italian outerwear label Moncler is introducing a new mobile application that allows users to create their own digital snowfall and capture it with photos.
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Tonino Lamborghini creates lavish selfies with new phone
Luxury personal technologies manufacturer Tonino Lamborghini Mobile is releasing a new smartphone that claims to produce a luxurious selfie.
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Gucci, Dior, Waterford and Belstaff – Live News
Luxury Daily’s live news from Jan. 12 – Gucci ends Frida Giannini’s contract a month before expected departure; Dior demonstrates eyeglass design in short film; Waterford opens stand-alone store in Boston; Belstaff replicates 1950s greaser style for new collection.
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Maison Margiela, luxury, retail and yachts – News briefs
Today in luxury marketing – Maison Margiela artisanal couture spring 2015; Can luxury lead us out of inequality?; The definition of luxury retail is being “shattered”; It costs a terrifying amount of money to operate a luxury yacht.
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Meeting mobile’s challenges with gaming strategy
The mobile gaming community has spent an inordinate amount of time solving the very problems that marketers face when dealing with customer engagement.
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