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Mobile Minutes: Store data helps mobile ads; Apple’s hotspot twist; PayPal’s mobile payments battle; Competing with UberBy
Google says new store data help mobile ads
Google Inc. says it is doing a better job linking the ads consumers see on their smartphones to what they buy in stores, prompting some advertisers to boost their spending on mobile ads.
Read more on Wall Street Journal
Apple patent application shows new twist on mobile hotspots
Apple’s patent application, filed in 2013 but not published till Thursday, describes a new-look cellular hotspot that would capture a wireless carrier’s cell signal, convert it to Wi-Fi and cast it out to wireless devices so they could connect to the Internet.
Read more on CNET
Incoming PayPal CEO ready to do battle in mobile payments
Incoming PayPal CEO Dan Schulman is ready to take the company independent, and he’s brought out the footwear to do it.
Read more on Forbes
Chinese car-hailing app gives away free rides to fend off Uber
Chinese car-hailing app operator Didi Kuaidi will give away 1 billion yuan ($161 million) worth of rides to commuters starting next week to promote its new chauffeur service.
Read more on Bloomberg
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