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Mobile Minutes: IPhone sales; Tablets redux; Video ads; Japan’s wireless carriers

September 15, 2015

26588Apple says iPhone on pace to beat last year’s first weekend
Apple Inc. said its new iPhone models are on pace to surpass last year’s record first weekend of 10 million units when they go on sale Sept. 25, signaling continued demand for the company’s flagship device.
Read more on Bloomberg

Why tablets are the future of computing
The conventional wisdom about tablet computers—that as a category, they’re no longer all that compelling, and might even be dying out—is wrong.
Read more on the Wall Street Journal

Shares of Japan’s top mobile carriers drop after prime minister’s comments
Shares in Japan’s leading mobile carriers fell sharply Monday after Prime Minister Shinzo Abe urged the government to consider ways to lower calling rates, underscoring the vulnerability of established telecommunications giants in one of the most expensive wireless markets in the world.
Read more on the Wall Street Journal

Are video ads worth it? About 40 percent of ad agencies say they’re not sure
Online media sites — from media sites like YouTube and Hulu to social networks like Facebook, Twitter and Snapchat — have been pushing video advertisements. But is it worth it? A new survey says ad agencies are skeptical.
Read more on International Business Times



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