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Mobile Minutes: Instagram’s real-time news; Facebook’s Web access; Google Music’s free model; Snapchat’s marketing

June 25, 2015

insta 185Instagram gets into real-time news
On Tuesday, Instagram overhauled its neglected Explore tab and updated its search feature to highlight real-time events.
Read more on CNN Money

Facebook to offer South African Cell C users free Web access
Facebook Inc. will offer customers of Cell C Pty Ltd. access to its free application in South Africa as the social-networking service seeks to add users in the continent’s most developed economy.
Read more on Bloomberg

Google dangles free music-streaming service to lure paid subscribers
Google plugged one of its music-streaming services into its vast digital-advertising business, making it free for users and stepping up competitive pressure on streaming specialist Pandora Media.
Read more on Wall Street Journal

Snapchat joins Daily Mail and WPP agency in marketing venture
Snapchat is teaming up with the advertising conglomerate WPP and the Daily Mail website to form a new company, called Truffle Pig, that will create social content for brands.
Read more on New York Times

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