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Mobile Minutes: Google Cardboard; Ads and AI; App ads; Larry Page

By
January 28, 2016

Screen Shot 2016-01-27 at 1.10.54 PMGoogle ships 5M Cardboard virtual reality devices
Alphabet Inc.’s Google said it had shipped 5 million units of the Google Cardboard viewer, a wearable device that allows users to experience virtual reality through mobile apps.
Read more on Reuters

Ads are about to get way more personal thanks to AI
The use of artificial intelligence in advertising is set to grow, a top marketing chief told CNBC, as brands look at new ways to target and engage consumers.
Read more on CNBC

Apps lead new wave in advertising
In the fast-changing world of mobile advertising, staples like banner ads, pop-ups and ads disguised as news stories aren’t cutting it anymore.
Read more on Los Angeles Times

Try to interview Google’s co-founder. It’s emasculating.
I started as The New York Times’s Googlebeat reporter in August 2014. Shortly thereafter, I told the company’s public relations people that at some point I would love to interview Larry Page, the company’s co-founder.
Read more on The New York Times

 

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