ARCHIVES: This is legacy content from before Industry Dive acquired Mobile Commerce Daily in early 2017. Some information, such as publication dates, may not have migrated over. Check out our topic page for the latest mobile commerce news.

Why mobile retargeting on Twitter is better than on Facebook or Google – Mobile Marketer

Why mobile retargeting on Twitter is better than on Facebook or Google 
While mobile retargeting was already picking up steam, Twitter’s entry into this area with a cross-channel strategy that addresses the significant challenges in using Web cookies for mobile tracking could help attract significantly more dollars to the tactic from brands.
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Small tablets loom large in holiday sales forecast
Small dominates large in tablet sales moving into the holidays, according to analysts.
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ABC News exec: Personalized push alerts, live video a powerful combination
Mobile consumption of live video has skyrocketed for ABC News since it introduced a more personalized push notification strategy, with smartphone views surpassing 80 percent of overall online consumption for some news stories.
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Spotify finally makes bigger push into mobile 
Now that Spotify has built up a desktop presence, it is shifting the focus to mobile with the release of a free mobile music streaming application, but it is late to arrive to the channel compared to its competitors such as Pandora and Rdio.
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Mobile Minutes: Mobile shopping, India, NSA, Google Glass
Today in mobile marketing – Mobile shopping goes mainstream this year; Mobile payments gain traction among India’s poor; NSA wrongly says warrantless mobile-phone location tracking is legal; Finally, an app that makes Google Glass seem like a good idea.
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