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Why mobile retargeting on Twitter is better than on Facebook or Google – Mobile Marketer

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December 9, 2013

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Why mobile retargeting on Twitter is better than on Facebook or Google 
While mobile retargeting was already picking up steam, Twitter’s entry into this area with a cross-channel strategy that addresses the significant challenges in using Web cookies for mobile tracking could help attract significantly more dollars to the tactic from brands.
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Small tablets loom large in holiday sales forecast
Small dominates large in tablet sales moving into the holidays, according to analysts.
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ABC News exec: Personalized push alerts, live video a powerful combination
Mobile consumption of live video has skyrocketed for ABC News since it introduced a more personalized push notification strategy, with smartphone views surpassing 80 percent of overall online consumption for some news stories.
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Spotify finally makes bigger push into mobile 
Now that Spotify has built up a desktop presence, it is shifting the focus to mobile with the release of a free mobile music streaming application, but it is late to arrive to the channel compared to its competitors such as Pandora and Rdio.
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Mobile Minutes: Mobile shopping, India, NSA, Google Glass
Today in mobile marketing – Mobile shopping goes mainstream this year; Mobile payments gain traction among India’s poor; NSA wrongly says warrantless mobile-phone location tracking is legal; Finally, an app that makes Google Glass seem like a good idea.
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