Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Mobile reaches 30pc of digital ad revenues following H1 spending surge: IAB – Mobile Marketer

By
October 22, 2015

7370Click here to subscribe to Mobile Marketer for free. 

Mobile reaches 30pc of digital ad revenues following H1 spending surge: IAB

Search and display advertising continue to shift to mobile, helping to make it one of the key drivers behind a strong first half for digital advertising, according to a new report from the Interactive Advertising Bureau.
Please click here to read the entire story on Mobile Marketer

Back to the Future fans are messaging with Doc Brown on Facebook
Universal Studios is hoping to drive sales for the 30th-anniversary edition of the Back to the Future film through an interactive Facebook messaging campaign in which users can converse with the Doc Brown character from the franchise.
Please click here to read the entire story on Mobile Marketer

Food & Wine serves up its new mobile-first design, centering on video
Time Inc.’s digital foodie magazine Food & Wine unveiled its makeover yesterday with a mobile-first strategy, focusing on video in response to the rise in popularity of mobile video.
Please click here to read the entire story on Mobile Marketer

Fossil throws hat in wearable ring with fashionable tech wear
Accessories brand Fossil is trying for a piece of the wearable pie with a series of smartwatches and fitness trackers targeting consumers interested in more fashionable tech wear and directly competing against brands such as Tory Burch.
Please click here to read the entire story on Mobile Marketer

Click here to subscribe to Mobile Marketer for free. 

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , ,

You can leave a response, or trackback from your own site.

Leave a Reply