ARCHIVES: This is legacy content from before Industry Dive acquired Mobile Commerce Daily in early 2017. Some information, such as publication dates, may not have migrated over. Check out our topic page for the latest mobile commerce news.

Image-heavy responsive sites drag down mobile performance: report – Mobile Marketer

 


A new analysis of 155 responsive sites finds that only 32 — or 21 percent — of sites load in four seconds or less, according to a report from Trilibis launching today.
Please click here to read more on Mobile Marketer

Why beer brands pour on mobile video for narrative storytelling
Big beer brands including Anheuser-Busch, Heineken and MillerCoors are setting the bar for verticals with unique campaigns that go beyond cramming television creative onto smartphones and tablets.
Please click here to read more on Mobile Marketer

Sports and mobile marketing: A no-brainer for content, interactive experiences
Sports fans from Sochi to the Bronx are increasingly accessing their mobile devices to heighten their sporting event experience.
Please click here to read more on Mobile Marketer

Canali taps Mr Porter editor for styling session to build online presence
Italian menswear label Canali enlisted Mr Porter style director Dan May for a fashion feature that instructed men how to wear one of the brand’s jackets.
Please click here to read more on Mobile Marketer