Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Mobile demands convergence of marketing and commerce: Kohl’s exec – Mobile Marketer

By
August 18, 2016

Kohl’s is ramping up mobile offerings to prepare for the holiday shopping season

Kohl’s is ramping up mobile offerings to prepare for the holiday shopping season

Click here to sign up for Mobile Marketer for free

Mobile demands convergence of marketing and commerce: Kohl’s exec
BOSTON – An executive from Kohl’s at eTail East 2016 emphasized that while desktop commerce evolved and grew separate from marketing, mobile commerce cannot and to move forward, it is important to intertwine the two disciplines. 
Please click here to read the entire story on Mobile Marketer

Moe’s Southwest Grill cooks up AR art installations to drive loyalty
Fast casual restaurant chain Moe’s Southwest Grill is encouraging diners to use their smartphones to interact with art on display in its locations and launch an augmented reality experience enabling them to play onion drums and watch bees buzz.
Please click here to read the entire story on Mobile Marketer

San Diego airport’s multifunctional beacon app streamlines flying
San Diego International Airport is preparing to roll out a mobile application that guides travelers from the beginning to the end of their journeys with the help of in-airport beacon technology, streamlining access to relevant information such as taxi wait times and gate changes.
Please click here to read the entire story on Mobile Marketer

82pc of US small businesses want chatbots for customer interactions
A survey of small businesses’ mobile marketing strategies across six countries found that the United States leads in interest in chatbots and giving away free rewards to loyalty members.
Please click here to read the entire story on Mobile Marketer

Click here to sign up for Mobile Marketer for free

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , , , ,

You can leave a response, or trackback from your own site.

Leave a Reply