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Mobile commerce week in review: Repurposing retail strategies for mobile

March 28, 2016

loft-2-420Merchants are aggressively repurposing tried-and-true retail strategies for mobile, but they need to be careful to build in real value or risk turning away shoppers with communications that come across as too broadly cast. Watch this video for the full analysis.

Week in review
Chantal Tode is senior editor on Mobile Commerce Daily, New York

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