Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Mercedes boosts customer service with in-vehicle app – Luxury Daily

By
May 28, 2013

Mercedes My MBFS app through mbrace2

Is Amazon a threat to luxury brands’ own ecommerce efforts?
As Amazon grows its high-end product range, luxury brands that rely on ecommerce for sales must be sure to offer a shopping experience far beyond that on the digital retail giant’s site.
Click here to read the entire story on Luxury Daily

Ferrari, Veuve Clicquot connect with high-net-worth consumers via events
Italian automaker Ferrari and Champagne brand Veuve Clicquot are raising awareness for their shared values of performance, high standards, creativity and boldness with a new events partnership.
Click here to read the entire story on Luxury Daily

Auberge appeals to affluent travelers with localized culinary experiences
Auberge Resorts is appealing to affluent travelers’ desire to experience the local culture of the destinations to which they travel through a new culinary program at its North American properties.
Click here to read the entire story on Luxury Daily

Mercedes boosts customer service with in-vehicle app
Mercedes-Benz Financial Services is boosting its customer service by offering its mobile application in new vehicles to help owners manage their accounts on the go.
Click here to read the entire story on Luxury Daily

Mobile, social video platforms proliferate, challenging marketers
Mobile and social videos have grabbed the attention of both consumers and brands. As the number of platforms continues to grow, though, it is becoming less clear where marketers should place their bets.
Click here to read the entire story on Luxury Daily

52pc of consumers used a mobile device when booking travel in the last 90 days
Growing use of smartphones and tablets is influencing travel research and purchases, with 52 percent of consumers having used a mobile device to book travel in the last 90 days compared to 48 percent on a laptop, according to a new report from JiWire.
Click here to read the entire story on Luxury Daily

Prada, Miu Miu, BMW and China – News briefs
Today in luxury marketing – Prada says not planning on making acquisitions; No Milan show for Miu Miu; BMW Pininfarina Gran Lusso Coupé bows at Villa d’Este; Lane Crawford: Betting luxury is still in fashion in China.
Click here to read the entire story on Luxury Daily

Analyzing Big Data for customer insight
Back in 2010, Google executive chairman Eric Schmidt forewarned of an impending data explosion. “Between the birth of the world and 2003, there were five exabytes of information created. We [now] create five exabytes every two days,” he said.
Click here to read the entire story on Luxury Daily

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , , , , ,

You can leave a response, or trackback from your own site.

Leave a Reply