Luxury brands look to courts, crowdsourcing to fight counterfeits
The fight against counterfeits is a never-ending struggle, exacerbated by the global, online marketplace.
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Dolce & Gabbana turns to Italian roots with sponsored content on The Cut
Italian fashion house Dolce & Gabbana is elaborating on the ingredients that compose its fragrances through sponsored content on New York magazine’s blog The Cut.
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Blackglama continues fashion evolution with vibrant fall campaign
After more than 40 years of celebrity-fronted campaigns featuring the likes of Sophia Loren, Elizabeth Taylor and Diana Ross, black mink maker Blackglama has chosen to switch gears.
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Cartier’s panther motif comes to life for new Panthère collection
French jeweler Cartier is highlighting its signature motif in the new Panthère collection through a social video with a live panther browsing the themed jewelry.
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Mercedes-Benz meditates on GLA model to celebrate Instagram milestone
German automaker Mercedes-Benz is celebrating reaching a million Instagram followers with a video series by the Indian artist Amshu Chukki.
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Bergdorf Goodman illustrates fall trends with magazine mailer
Department store Bergdorf Goodman got consumers ready to replenish their cold weather wardrobes with the fall collections issue of its magalog.
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