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Mercedes-Benz lets consumers customize GLA model on Instagram – Luxury Daily

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October 24, 2014

Mercedes-Benz "Build Your Own GLA" on Instagram

Mercedes-Benz “Build Your Own GLA” on Instagram

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Lane Crawford welcomes Fortnum & Mason into Hong Kong stores
Chinese department store Lane Crawford is giving British retailer Fortnum & Mason the opportunity to transition into the market and spread awareness among global travelers.
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Mercedes-Benz lets consumers customize GLA model on Instagram
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like “Build your own GLA on Instagram” campaign.
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La Perla to track performance data for seamless in-store improvements
Italian lingerie maker La Perla has teamed with a software platform to create an application to better analyze brand and sales data across all of its boutiques.
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Four Seasons gathers properties to focus on personal energy
Four Seasons Hotels and Resorts is launching a program called “Energy by Four Seasons” to promote daily well-being among guests.
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Douglas Elliman revamps magazine for lifestyle slant
Real estate brokerage firm Douglas Elliman is suffusing its biannual magazine Elliman with more lifestyle content to appeal to its increasingly global audience.
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IWC Schaffhausen renews Formula One partnership with limited-edition watches
Swiss watchmaker IWC Schaffhausen is optimizing its Formula One partnership by creating a campaign around the Mercedes AMG Petronas Formula One Team.
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W magazine, John Varvatos, Bang & Olufsen and Chanel – Live news
Luxury Daily’s live news from Oct. 23 – W magazine revisits avant-garde stories in photography book; John Varvatos returns to inspirational roots with Detroit boutique; Bang & Olufsen debuts Bluetooth-enabled speaker for on-the-go listening;
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