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Lexus unites racing, lifestyle aspects of brand through Webisodes – Luxury Daily

Ecommerce to account for 18pc of luxury sales by 2025: McKinsey
MONTE-CARLO, Monaco – Only the United States and China will account for more sales in the luxury industry than collective ecommerce by 2025, according to a McKinsey analyst at the Financial Times’ Business of Luxury Summit June 8.
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10 luxury houses net 50pc of sales among top 100 global brands: Deloitte
MONTE-CARLO, Monaco – Powerhouses such as LVMH, Richemont and Estée Lauder Companies continue to use portfolio-wide best practices to nurture both newcomers and finely tuned veterans, according to research by Deloitte.
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Connecting physical, digital touchpoints builds consumer relationships
MONTE-CARLO, Monaco – The relationship between online and bricks-and-mortar stores is reciprocal, with each driving traffic and sales to the other, according to panelists at the Financial Times’ Business of Luxury Summit June 8.
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Robust economic recovery stalled by debt addiction, says Citi economist
MONTE-CARLO, Monaco – The global economy is facing a stagnant year overall, with a general environment of disinflation, according to “The Macroeconomic Outlook” panel at the Financial Times’ Business of Luxury Summit June 8.
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Technology alters familiar pillars by going beyond consumer expectations
MONTE-CARLO, Monaco – Technology has disrupted the luxury industry, but the impact varies across sectors and depends on how innovation has been incorporated, according to a panel session at the Financial Times’ Business of Luxury Summit June 8.
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Introduce house codes through repetition, claims Mario Testino
MONTE-CARLO, Monaco – A brand’s style should be recognizable on a person walking down the street, according to photographer Mario Testino at the Financial Times’ Business of Luxury Summit June 8.
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Lexus unites racing, lifestyle aspects of brand through Webisodes
Toyota Corp.’s Lexus is releasing a Webisode series that follows its professional racing driver James Rossiter through different aspects of the brand.
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