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Lamborghini announces plans for self-racing app – Luxury Daily

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June 2, 2015

Lamborghini screen shot from Track and Play video

Lamborghini screen shot from Track and Play video

China to surpass US as world’s largest retail market by 2018: A.T. Kearney
By 2022, China’s retail market is expected to be double that of the United States and grow to $8 trillion, according to a new report by A.T. Kearney.
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Mobile Research Summit 2015 New York June 18: IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen, Boston Retail
Registration is open for the second annual Mobile Research Summit: Data & Insights 2015 on Thursday, June 18 featuring analyst speakers from IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen and Boston Retail Partners. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers. Bonus: State of Mobile Commerce 2015-16 special report valued at $995 – free to all registered paid attendees.
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Ferragamo expands customization options via MTO Driver shoe
Italian apparel and accessories label Salvatore Ferragamo is giving consumers a chance to participate in the design process with a new customization program for its iconic men’s driving shoe.
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Louis Vuitton promotes art and tourism with Havana Biennale sponsorship
French leather goods house Louis Vuitton is taking support of the arts global by sponsoring a number of artists at the latest Havana Biennale art exhibition in Cuba.
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Lamborghini announces plans for self-racing app
Italian automaker Lamborghini is appealing to its target consumers’ love for racing with a mobile application that allows owners to track, save and record their driving performances.
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Mandarin Oriental Kuala Lumpur streamlines city-wide summer carnival
Mandarin Oriental’s hotel in Kuala Lumpur is inviting global shoppers to take part in the city’s annual “Malaysia Mega Sale Carnival” June 28 through Sept. 1 with a package that aims to remove stress.
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Mercedes-Benz follows in footsteps of Tesla with stationary battery
German automaker Mercedes-Benz and its parent company Daimler are taking lithium-ion batteries out of automobiles and crafting power supplies for companies and homes.
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Dorchester Collection takes to Instagram for summer storytelling
Hotelier Dorchester Collection is inviting fans to vicariously attend a picnic at the Palace of Versailles in France through Instagram to promote culinary adventures.
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Bloomberg Pursuits unveils modern, bright redesign for summer 2015
Bloomberg Pursuits has unveiled a redesigned publication, across channels, that takes a “luxury for all” approach to its coverage and content.
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Bergdorf Goodman, Piaget, Jimmy Choo and NetJets – Live news
Luxury Daily’s live news from June 1 – Bergdorf Goodman celebrates fathers with photo contest; Piaget nudges women to treat themselves with The Cut native placement; Jimmy Choo collaborates with Moon Boot for winter footwear; NetJets announces new leadership in face of employee union dispute.
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Harrods, pricing alignment, Christie’s and Chinese retail – News briefs
Today in luxury marketing – The ultimate shopping delivery service? It doesn’t come cheap; Could global pricing alignment backfire?; Hermès Birkin bagged for record price at Christie’s Hong Kong auction; China import tax cuts no remedy for retail slowdown.
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Avoid falling into the app-fatigue trap
What apps do consumers use on their personal devices? Facebook, weather, email, a news app and whatever messaging app their wives or husbands are on. Why? All those apps are vital to their lives. How can yours be just as vital?
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4 ways luxury brands can win by focusing on consumer behavior
Luxury brands, faced with the historic disruption thanks to the collision of media and technology, must shift from playing defense to taking the offense, even if that means discarding formerly successful approaches.
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