Ultra-high-net-worth populations decreases in Brazil, China: report
The combined wealth of global ultra-high-net-worth individuals has grown to a record high although the ultra-high-net-worth population has dropped in Brazil and China, according to a new report by Wealth-X and UBS.
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Inter-property contests promote hotel brand unity, spur traffic
As luxury hotel brands continue to expand globally and stretch their overall identities, hosting friendly contests that pit properties against one another can create greater brand unity and drive traffic.
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Luxury Retail Summit 2013 New York Sept. 18: Lalique, Porsche Design, Fairmont, McLaren, Gucci, La Mer, Stark, Auberge, Forrester, Hearst
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, La Mer, Stark, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
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Webinar on Sept. 25: Crafting holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment
Please register now for the free hour-long webinar on Wednesday, Sept. 25 at 2 p.m. on how luxury marketers and retailers must craft holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment.
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Luxury Daily’s Classic Guide to Luxury Marketing
While the global economy is going through ups and downs – trouble with the BRICS, marginal recovery in parts of the EU and regained consumer fervor in the United States – luxury brands and retailers have managed to hold their own and even grow.
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Barneys boosts presence during Fashion Week with branded hashtag
Retailer Barneys New York is making its presence known during New York Fashion Week by using a branded hashtag in its Twitter and Instagram posts.
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Cartier fetes revamped collection with digital touchpoints
French jeweler Cartier is continuing the promotion of the recently relaunched Paris Nouvelle Vague collection through an email campaign, a series of social videos and a branded magazine.
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Kurt Geiger engages fans with street-style Instagram contest
Footwear label Kurt Geiger is engaging fans with a branded, street-style themed Instagram video contest for the chance to win a shoe wardrobe.
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Four Seasons showcases culinary offers through traveling food truck
Four Seasons Hotels & Resorts is taking its culinary skills to the road with a food truck that will tour three states and cover 1,000 miles beginning Sept. 16.
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Christopher Ward eyes target customers with branded magazine
British watchmaker Christopher Ward is looking to increase brand awareness through a magazine filled with content focused on the lifestyle of watch enthusiasts.
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Calling for nominations: Luxury Women to Watch 2014
If you know a smart woman in luxury advertising, marketing, media or retail who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2014. Nominations accepted through Sept. 30.
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Hermès, Neiman Marcus, Mercedes and BMW – News briefs
Today in luxury marketing – Hermes tests European appetite for its young Chinese brand; Moody’s, S&P put Neiman Marcus on credit watch; Mercedes offers luxury S-Class hybrid; BMW ‘Boss’ SUV targets Mercedes to defend luxury crown.
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Reimagining the mobile-enabled PR agency of the future
How can public relations agencies corner their own communication market, becoming “diversified communication companies” along the way?
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