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Kraft Heinz ups commitment to mobile shopper marketing following initial success – Mobile Marketer

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May 25, 2016

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Kraft Heinz ups commitment to mobile shopper marketing following initial success
Kraft Heinz is grabbing a big serving of mobile shopper marketing via a new seven-year partnership with Fetch Rewards in an effort to drive in-store conversions and gain insight into shopping behavior.
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PetSmart unleashes round-the-clock veterinary support via pet wellness app
In a reflection of the rapidly expanding telehealth sector, PetSmart is rolling out a new mobile application allowing users to instantly connect with a veterinarian regarding their pets’ health issues, receive answers to first aid questions and locate nearby clinics in case of emergency.
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Hyatt unlocks mobile-enabled amenities via in-room streaming
The Hyatt Regency San Francisco is showering consumers with a wider array of mobile offerings by enabling guests to stream subscription-based content from their smartphones to in-room televisions, showcasing how hotel marketers can offer more entertainment options for personal devices.
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